our story

At ANCHUVA, our name carries a rich, multicultural heritage—one that reflects the same timeless elegance and craftsmanship we pour into every piece of luxury leather we create. Inspired by the Basque word Antxoa (Spanish Anchoa) and the Arabic Al-Anshūga, our brand name honors the humble anchovy, a symbol of the Mediterranean's unifying influence on diverse cultures. This small fish has played a pivotal role in shaping culinary traditions across Europe, North Africa, and the Middle East, much like our leather goods seek to transcend borders and bring people together through a shared appreciation for craftsmanship and quality.

For our family, ANCHUVA carries even deeper meaning. The name Sherra, meaning "small fish," has been passed down through generations as a symbol of humility, resilience, and grace. Just as the anchovy thrives in the vibrant waters of the Mediterranean, our brand thrives on the values of tradition, authenticity, and refinement. At ANCHUVA, we craft more than just luxury leather goods—we craft enduring legacies. Each piece is a reflection of the cultural harmony embedded in our name, merging traditional craftsmanship with modern luxury. Every stitch tells a story of elegance and meticulous care, while every leather hide is hand-selected to meet the highest standards of quality and refinement.

Just as the anchovy has left its mark on global cuisine, ANCHUVA aims to leave an indelible mark on the world of luxury fashion, bringing together cultural richness, timeless style, and the finest materials for those who appreciate true artistry. Welcome to ANCHUVA—where tradition meets innovation, and where our family’s heritage shapes the future of luxury.